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Custom & Creative
Envelopes for Business, Invitations, Product packaging
The
Post Office handles almost 200 billion pieces of mail a year. A lot
of this mail is the same. It's clear that if you want your mail to
stand out in this crowd you'll need a different look.
With envelopes you can appeal to every sense..far more variables than are available
on the internet, which is why we still like this business. For instance:
Size - and to some extent shape, We manufacture envelopes as
small as 1" x 1" up to 12" x 15-1/2"
Construction - how and where does the envelope open.on the short
or long dimension? Where are the seams?. Are there windows, perforations, thumb
cuts?
Paper - white wove, or perhaps a color, acid free, chlorine free,
deckle edge, Tyvek(R), custom laminate?
Printing - one, two, three or 4 color process, embossed, lithographed
in flat sheets and then converted?
Texture - don't neglect the importance of the tactile senses..
if you're selling asphalt or concrete blocks, feel could be important.
Smell - the olfactory nerves transmit a powerful message. Should
you consider appealing to this sense?
Taste - lets not forget that the seal gum usually has to be licked
before an envelope is mailed..perhaps its taste could be improved with a little
mint, or chocolate flavoring.
Sound - we're not there yet, but Hallmark is.
When it's all said and done, form is going to follow function because
function is the #1 driver. What do you want the envelope to do?
Get opened once? More than once? Complement a marketing campaign? Provide
and impregnable shield? Serve as both the message and the messenger?
Want to build your business? Make your envelopes tell the
right story (and provide a return envelope).
For a tour of our envelope offerings click the envelope of your choice on the
left panel:

For
some good hints as to how to increase direct mail response rates
- click here
To send us a request for quotation - click here

Creative,
Custom, Unusual Envelopes with a variety of applicatinos for
invitations,
miniature, bangtail, square,
two-way, return, reply, product, coin, airline, direct-mail, tyvek, gift, card,
kost kut,
odd-ball, jumbo, extra-large, X-ray, see-thru, novelty, transparent, translucent
envelope applications


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